Advertising

Introducing Steinlager Edge, the latest achievement from the award winning Steinlager brewers. Still retaining the distinctive Steinlager taste, it is New Zealand’s first full flavoured, mid-strength premium lager, which means that you can enjoy a beer and still do more, whatever comes next.

Because Steinlager Edge is built on a belief that finding balance in life isn’t about doing less, it’s about doing it all.

Print Ads

It was the concept of 'doing it all' that inspired the print advertising where objects that fit into a busy day were constructed to make a platform that supports a cold Steinlager Edge.